3CX Phone System 12.5 Leverages WebRTC Technology for Website Click-to-Call & Video Calling

3CX, developer of the award-winning Windows VoIP PBX 3CX Phone System, today announced the launch of 3CX Phone System 12.5. The latest version of 3CX Phone System leverages WebRTC technology to offer click-to-call and video calling.

With click-to-call, website visitors can make a free voice or video call directly to a business through the internet browser, without the need to download any additional software. When a visitor clicks on the embedded call button, a VoIP call is initiated via 3CX Phone System directly to the business. With 3CX’s click-to-call function, businesses can also elevate a call to offer screen sharing so customers can be shown new products or offered assistance, thereby providing a personalised customer service experience.

Businesses using 3CX Phone System 12.5 can publish any number of call button links enabling customers to be directed to the most relevant person. As inbound calls via the click-to-call function are free, businesses can reduce the cost of expensive 800 number calls. This new feature also includes a WordPress plugin so that it can be easily integrated into a business’s website.

3CX Phone System 12.5 also provides each extension user with their own personal WebRTC call link enabling users to make video calls. Start a video conference call on the spot with anyone you choose by sharing the call link. This feature adds a whole new dimension to 3CX Phone System, making video calling accessible for all.

Additional New Features of 3CX Phone System 12.5:

• New Advanced telephony features - 3CX now offers the ability to return a blind transfer call back to the transferor if the recipient can not take the call, as well as automatic callback if the party you wish to reach is busy. What’s more, CTI support now allows users to perform an attended transfer right from their desktop.

• Updated 3CXPhone Mac client - now features improved echo cancellation, the ability to schedule web conferences and other enhancements, such as better phonebook handling. 3CX is one of the only IP PBX vendors to offer such a feature-rich Mac client.

• Improved Chat feature for 3CXPhone for Windows- it is now possible to elevate chats to WebRTC calls and create web meetings within seconds.

• New supported IP phones, VoIP providers and SIP trunks - including full support for Htek IP phones and a range of legacy Polycom SoundStation IP conference phones and Polycom SoundPoint IP phones. Version 12.5 offers over 20 new VoIP providers including: Deutsche Telekom, AT&T, and Time Warner Cable.

Notes to Editors:
Visit the 3CX website to find out more about 3CX Phone System 12.5, including videos demonstrating the new features.

• WebRTC video: http://youtu.be/2yTLuwD73GE
• CTI mode video: http://youtu.be/Rd7QNXgr0kI